Seasonal plugs.

Every promo writer regardless of the creative field will encounter seasonal plugs.

I can't work Valentine plugs because according to people... I have a tendency to create sleazy concepts. It's hard to make religion-based plugs for an international audience because there are understandable restrictions.

And sometimes, we live and die on punctuations.

So unless otherwise, I will follow Republic Act No. 9492 which states that National Heroes Day is written as NATIONAL HEROES DAY.

No apostrophe!

SOURCE: https://www.officialgazette.gov.ph/2007/07/24/republic-act-no-9492/

This will serve as a reminder just in case I need to write about this in the near future.